Who is this event for?
Cisco customers, technology professionals and ecosystem partners. This summary follows the organizer’s published audience information.
Consider the fit for your sales team
Networking, infrastructure operations and complementary enterprise technology. For a technology vendor, the next step is to compare this audience with your own buyer roles and ideal customer profile. Confirm participation and meeting availability as part of your outreach.
Company research sources
Record each company’s published role and the event edition. Confirm individual attendance when arranging a meeting.
Prepare meetings, invitations and booth conversations
Identify organizations where your product complements the networking or infrastructure environment. Prepare distinct account briefs for end customers and channel partners. Align field marketing invitations with the technical problem each group wants to solve.
- Define your target industries, company sizes, buyer roles and account exclusions.
- Review available official sponsor and exhibitor directories for this edition.
- Qualify each company's fit and record the evidence behind its event connection.
- Agree on account priorities with field marketing and BDRs for meeting requests, dinner invitations and booth conversations.
What TrueICP can help with
We research participating companies using available sources and match them to your criteria, producing a prioritized company list for your team. Share the event and your ICP so we can confirm the research scope.
Exhibitors, sponsors and attendees are different groups. Use each company’s published participation type when planning your approach. Contact enrichment and availability should be agreed as part of the request.
Sources & updates
Dates and audience information last checked September 20, 2026. Preparation recommendations are TrueICP's editorial guidance. Confirm current details with the organizer.
View official event information ↗