Event prospecting by TrueICP

Know who to approach
before the conference.

Your team knows its market. We help translate that into a practical prospect list for the next conference.

Request an event prospect list ↗

A company list shaped around your buyers

Start with your company website, ideal customer profile and target event. We evaluate available event-company information against your criteria and prioritize relevant accounts for your SDR team.

What goes into the research

  • Company identity, website and relevant business context.
  • A clear explanation of why each account matches your criteria.
  • The company's sourced connection to the event.
  • Existing-customer context and exclusions, as agreed with you.

Research shaped around your business

The useful signals depend on what you sell. A medtech project might examine regulatory records and relevant hiring. A healthcare technology project might assess hospital scale, operating needs and digital infrastructure. Your report explains the sources, ranking criteria and details that need further checking.

Explore our research approach ↗

Agree on the scope first

Company coverage varies by event. Before starting, we confirm the available sources, output fields, delivery timing and pricing with you. Named contacts or contact details are included only when explicitly agreed.

Know how each company is involved

Each account includes its event connection, such as sponsor or exhibitor, and the source behind it. Individual attendance is recorded when we have supporting evidence.

What happens next

  1. Share your event and ICP. Tell us who you sell to and upload an event company list if you have one.
  2. Agree on the scope. We review the sources and confirm the fields, timing and price with you.
  3. Receive your prioritized list. Give your field marketing and BDR teams company research they can use for meeting outreach, invitations and booth preparation.
Sample deliverable · Fictional companies

A list your team can work from

Each account has a reason for its priority, a source for its event connection, and context for the next conversation.

Example brief: a services business supporting medical-device companies.
CompanyICP fitEvent connectionRelationshipOutreach context
Example Device CompanyPriority 1 · Device developer with an open regulatory role relevant to the service.Presenting company · Organizer listing and edition included.New prospect, based on the supplied customer list.Ask the regulatory lead about upcoming submission work. Confirm meeting availability.
Example Clinical CompanyPriority 2 · Device developer with a sponsored study; confirm the next clinical milestone.Company directory entry · Additional contact found through role research; attendance unconfirmed.Customer-list check pending.Review existing relationships, then ask the clinical lead about study-support needs.

Final fields and research coverage are agreed for your event. See how we prepare the research ↗